lisa graf
UI / UX design
215.668.6718
Email
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summary
Designer with over twenty years experience. Creates clear, engaging and effective visual solutions.
Experienced in non-profit, retail, education, healthcare, environmental and software sectors. Strives to make products attractive, intuitive and easy to use.
skills
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Figma, Sketch, Photoshop, Illustrator, and InDesign
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Design best practices; information design, color theory, typography, WCAG
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Interfacing with clients, software engineers, and print vendors
experience
Senior User Experience Designer Zebra Technologies (formerly Reflexis Systems) Greater Boston, MA 2013 - present
Website and mobile app design for a suite of workforce management software products. Work directly with front end developers and engineering teams to simplify the user experience for complex data driven software across platforms for retail, healthcare, and banking clients. Implemented branding and/or customization for CVS, JPMorgan Chase, Estée Lauder, Vera Bradley, Target and Weight Watchers. The design for Reflexis scheduling software for web, tablet & phone was cited in an article on the National Retail Federation (NRF) 2016. The article: bit.ly/1pYjkyv
Graphic / UI Designer
Thinking Beyond Borders San Rafael, CA 2010 - 2019
Educational gap year program that focuses on critical global issues. Designed multiple brochures, trade show materials, web & mobile elements, consulted on website.
Graduate Assistant / Teaching Assistant (including graphic design) Rochester Institute of Technology Rochester, NY 2007 - 2009
Consulted on redesign of School of American Crafts website, designed posters and wall displays. Assisted with materials research and class proctor for 2D foundations, drawing and painting classes. Teacher of Record in ceramics for two semesters, responsible for class instruction, syllabus and grade assessment.
Graphic Designer Thomas Jefferson University Hospital Philadelphia, PA 2002 - 2007
Designed brochures, posters, forms, Jefferson Hospital for Neuroscience medical journals, rotating doorway signage, Jefferson Health System homepage, King of Prussia Mall food court column posters, bus wraps, and a large-scale photo mural.
UI Designer
GreenTreks Philadelphia, PA 2000 - 2003
Educational video non-profit that highlights environmental work. Designed multiple websites and microsites. Designed prospective investor booklet.
Graphic Designer
Campbell's Soup Company's Design Center Camden, NJ 1999 - 2001
Worked on various packaging designs, including Restaurant Quality logo and kiosk design for use in universities and hospitals.
education
Master of Fine Arts
Rochester Institute of Technology, Rochester, NY
Bachelor of Fine Arts
University of the Arts, Philadelphia, PA
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